True Value's Private Sale at Alabang Town Center last Oct 26, 2023, was a resounding success. Even before the opening, customers are already linedup in front of the store to be the first to shop and enjoy the abundance of discounts of up to 70%. As the early bird, theylose the risk of items getting out-of-stock, plus, there're free loot bags for the first 50 purchasers.
Aside from the discounts, the Marketing booth was also in demand for their bountiful rewards. Their games and giveaways excited everyone. Roulette was always awaited by the audience because it gives a chance to win premium items such as the Black & Decker kitchen matrix, Black & Decker steam mop, Sistema food storage, and more just by simply getting a ticket in front of the store. The prizes for the promos were very popular as well, especially the True Value umbrella, Martha Stewart casserole, and the contour flip pillow.
You can find free drinks and snacks like popcorn, pastries, and chocolates at the store front or beside the Marketing booth before your shopping spree or if you're simply resting and want to take a break.
A special mention to URC for sponsoring the chocolates and coffee, and to Go Rewards and Metro Bank for their comms.
One of the attractions that caused a spectacle is the band called Tres Bon music ensemble with their OPM, jazz, and 90's music that serenaded the audience. Influencer Abby Tabladillo, popular for her lifestyle and health & beauty content also visited the store.
As the event comes to an end, the winner of the Highest Purchase Promo was announced. After a heated battle between the competitors, the victor prevailed with a P3,000 difference and chose the Osim uDeluxe Max OS-8210 Massage Chair as her reward.
All booths were very engaging but ultimately, True Value awarded the certificate of recognition to Philips' lighting for having the most interactive activity.
A customer commended the event as "a nice thing to have" and applauded the personnels responsible for the planning, effort, and wit. Truly, this year's Private Sale is a game-changer that raised the standard of shopping for all retail companies.
For those that missed it, there's still one more chance. The last Private Sale this year will be in Robinsons Magnolia this November 17, 2023.
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